A business card is a piece of your company’s direct marketing plan. It typically includes a person’s name, phone number, email address, website and company. While the exchange of business cards might seem outdated in today’s digital world, it is still almost a ritual. People feel more intimately connected with a business and its representatives when they engage in eye contact and actually exchange physical cards. Sending contact information via email or text is convenient, but it is also extremely impersonal.
If you haven’t got a card that you can hand out to fellow business people, prospective clients and collaborators, you’re missing out on a key marketing opportunity. However, not all business cards are created equal. A bad business card is actually worse than no card at all.A Bad Business Card Is Worse than No Business Card
According to data from Statistic Brain Research Institute, 72 percent of p